About Tourism Valemount

OUR TEAM

BOARD OF DIRECTORS

TONY BIELEC

CHAIR

DIRECTOR OF OPERATIONS, VANTAGE HOTELS

CURTIS PAWLIUK

VICE CHAIR

EXECUTIVE DIRECTOR, VARDA

TAYLOR CRAIG-GIDNEY

TREASURER

SOCIAL MEDIA INFLUENCER

DONNA HAMILTON

SECRETARY

TWIN PEAKS RESORT

HUGO MULYK

DIRECTOR

COUNCILLOR FOR VILLAGE OF VALEMOUNT

CARLOS RAMIREZ

DIRECTOR

GENERAL MANAGER OF BEST WESTERN PLUS VALEMOUNT INN & SUITES

PATRICIA THONI

DIRECTOR

OWNER OF CARIBOO GRILL & Y.O.R.A

TAMMY VANDENOBELEN

DIRECTOR

ROYAL LEPAGE REAL ESTATE AGENT, CHAMBER OF COMMERCE

ELLIOT INGLES

BC PARKS RANGER

CO-OWNER OF VALE COFFEE

DAVE MACDOWELL

TRAIL BUILDER

BUSINESS OWNER

STAFF

MARCIE DOWN

EXECUTIVE DIRECTOR

TOURISM VALEMOUNT

AMY PAWLIUK

VIC MANAGER

TOURISM VALEMOUNT

JOIN OUR TEAM

We’re always looking for passionate, community-minded individuals to help welcome visitors, support local businesses, and share what makes Valemount special.

Two women getting information from staff at the Valemount Visitor Information Centre.

STRATEGIC PLANS

Tourism Valemount strives to keep the community informed and engaged.
Read on to learn about the latest initiatives, goals and priorities, and discover how you can have your voice heard.

Three skiiers going down unskiied terrain.

Help Shape Valemount’s Tourism Future and Share the Unique Valemount Story
 
Tourism Valemount is inviting tourism businesses and organizations to review our draft 2027-2032 Five-Year Tourism Strategy and provide feedback. This strategy will guide tourism priorities over the next five years and support our upcoming MRDT renewal application.

The proposed strategy focuses on:
– Increasing visitation to Valemount – welcoming the world
– Growing shoulder-season travel – strong visitor economy year round
– Meetings, events, and sport – hosting our guests
– Enhancing visitor experiences -sharing the Valemount story
– Strengthening industry engagement and community support for tourism – building a stronger foundation.
 
Tourism Valemount is also proposing an increase to the MRDT from 2% to 3% to support strategy implementation, destination marketing, visitor services, and industry development initiatives. We thank the Village of Valemount, and the Regional District of Fraser Fort George for the recent letters of support for this endeavour.
 
We Want Your Feedback
Please review the attached three-page summary and share any comments, suggestions, or questions to marketing@visitvalemount.ca, or contact Executive Director, Marcie Down at 250-566-3335 by September 15th, 2026.
 
Interested in reading the full strategy? Email marketing@visitvalemount.ca and we will provide a copy of the complete draft document.
 
Thank you for helping shape the future of tourism in Valemount.
 
Tourism Valemount Society

STAKEHOLDER INFORMATION

Stakeholders play an important role in Tourism Valemount, including local businesses, tourism operators, and community organizations, whose contributions help shape and strengthen our destination.

For more information on becoming a stakeholder, please contact Marcie Downs, Executive Director of Tourism Valemount at tourismvalemount@gmail.com.